cocoa delight assessment

cocoa delight assessment

Company overview

Cocoa delight is one of the youngest chocolate manufacturers in the industry established in 2000. We value creativity and innovation of our youth. Team of master of chocolatiers has been picked from prestigious schools of confectionary. We process more than ten types of best Cocoa from different countries and produce large range of dark chocolates tailored to specific dietary requirements.

Cocoa delights’ cacao comes from several different countries, selection only the finest cacao beans available in the market. With chocolate factories in the Yarra Valley, the wine region of victoria, we manufacture and distribute exclusive and handmade chocolate products, only some products are machine-made.

The dark Decadence ratio has recently been grown and now presents dark chocolate connoisseurs the choice of %70, %80, %90 cacao content and allowsdairy intolerant customers, vegans, organic eaters and those on strict, low GI diets to take in the delightful indulgence they may have previously thought was off limits.

Investigating Marketing Opportunities

This company is one of the youngest company which gives them creativity and innovation that is the important point to expand the market size and dare to create unconventional.
This company works with master chocolatiers who are expertise from chocolate schools from different and important chocolate manufacturer countries which gives an advantage for innovation and enterprise.

Growing gourmet chocolate sector in Australia is an another significant new for Cocoa Delight to get big pie in new market size. If their new media plan reach to costumer how they planned, they can easily got a big pie of the new gourmet chocolate market. The second important thing is the major competitors are not Australian owned which gives a very important feature for cocoa delight to use this sign on new product dress.

Business objectives:

To be the leader in Australian premium gourmet chocolate market...

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