The course Website graphic design assignments this semester have been to design a company website that sells products to consumers. The products that can be purchased on the website can be customised in a product selector by the consumer.
Jester clothing company is
A template is essential for a website. It gives the user an idea of where the title sits, where your text runs, where your pictures sit, and should reflect in some way what your website is about. For the Jester Clothing Company’s website the basic design template is three dividers which consist of the first divider/grid which has the logo of the company, navigation bar, site map and contact email button. The design of the first divider/gird is a granite colour spectrum overlay on a black and spotlight background. The logo on the first divider is a simple Arial font in bold and a jester’s hat design to accompany the logo. The navigation bar contains rollover buttons which highlight what page the user is on and will change colour when the users mouses over the navigation bar. The second divider/grid consists of the websites key information. This gird is where majority of the text based content is on the website. All main headings are one font format and colour and all sub heading are another font format and colour, while the main text is all the same format with 1.15 inch spacing creating needed white space. Reep (2006, p. 26) states that white space helps readers process the text efficiently. In documents with complex data and lots of detail, white space rests readers' eyes and directs them to important information. Reep (2006, p. 5) also suggests that consistency helps readers by highlighting similar types of information and their similar importance. The third divider/grid contains assorted content on different pages on the website. Depending on the page is what content is in the third divider/grid for example, on the websites home page this grid contains a link to the product selector and...