Today we live in a world globalized; there are numerous products with a high percent of consuming. These enterprises or factories need to offer these products; the way to do it is through advertising. Every day we can observe sales strategies and there are advertisings created by some companies, and also there are advertisings not as beneficial.
The one hand, the advertising could be necessary or not, some companies are extremely competitive and they need to be number one, and acquire unimaginable earnings, but ¿at what price? In my opinion of view, there are several products or objects that we do not need, but some advertising are extremely aggressive, always is looking that the consumer has a need, so he does not. As a matter of fact, there are various products that could be misleading and they play with the money and self - esteem of people. Is possible that they can offer products with miraculous results, also they say that your life can change if you buy their offerings. But it is not true.
On the other hand, there are advertising that can help to the society, for example the advertising with several creative material that promotes the protection of environment, or to help children, to control of use of water... etc. Furthermore, this way allows that numerous people can reflect about real life of the society.
Lastly I believe that advertising is important, but would be some limits or parameters, because is obviously the abuse through lies that harms, creating a consumption society believing that is synonym of quality of life, but is necessary fight again the advertising misleading, and each person would to create barriers ethics and philosophic that ban this method of sales.
Luisa Fernanda Amórtegui Luna