Demand in the Crackers Market is driven by the changing dietary preferences of the global consumers

Demand in the Crackers Market is driven by the changing dietary preferences of the global consumers

  • Submitted By: amyjames
  • Date Submitted: 02/18/2016 11:34 PM
  • Category: Business
  • Words: 983
  • Page: 4

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Crackers Market - Global Industry
Analysis, Market Size, Share, Trends,
Analysis, Growth And Forecast 2013 –

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The World Health Organization (WHO) states that the worldwide prevalence of obesity has more than doubled itself since 1980.
In 2014 the WHO reported that more than 600 million adults aged 18 years and above were obese. The increasing incidence of
obesity and other health disorders spurred by insalubrious diet and lifestyle has become a global concern. Such growing
awareness regarding health and wellness is a key factor giving impetus to the global crackers market.
Usually made of multi-grain and flour, crackers constitute the core of the consumer segment in the food industry that is driven
by health and wellness concerns. These consumers are mostly attracted to snacks processed from healthy ingredients such as
legumes, vegetables, ancient grains, and high protein foods. With leading vendors continuing to launch more variants of healthy
crackers, the market is expected to exhibit substantial growth in the near future. The four most popular categories of crackers
available in the market are flaked soda crackers, graham crackers, cheese crackers, and others. Based on geography, the
market can be segmented into North America, Europe, Asia Pacific, and Rest of the World.
The report studies and presents an executive level blueprint of the global crackers market. The report analyzes the market on
three fronts: application, end user, and industry...

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