It is evident that in those lands or countries that practice free trade, the public usually has the perception that all industries are not equal and this normally creates a prejudice against certain industries. This perception is unethical since it makes the consumers to be biased against one industry against the other (Bhagwati, 2008). An exemplary example of this situation is when certain consumers perceive the alcoholic industry as threat to the society because of the products they produce. These people view the alcoholic industry as a producer of beverages that influence people who consume them to commit evil acts which are unacceptable according to their own standards. These people will have a positive perception towards the soda industry since they produce soft drinks which do not influence their consumers (Bhagwati, 2008). In the land of free trade the public does not view all industries equal.
Having had vast experience as an advocate for the alcoholic industry for a long time, it is absolutely wrong for people to view all industries not being equal. This belief is unethical because it leads to prejudice against certain industries which eventually affects consumer’s preferences for particular industries (Ferell, Fraedrich , and Ferell, 2014).
The alcoholic industry has been a victim of such prejudice and majority of the people in the society have a negative perception against the alcoholic industry and the companies involved in this industry. It is particularly unethical because the companies in the alcoholic industry are businesses like any other businesses and they ensure that they are licensed in accordance to the stipulated laws and regulations. The alcoholic industry is a regulated industry and any company venturing in this industry has to comply with various standards (Ferell, Fraedrich & Ferell, 2014).
Industries Unfairly Targeted
This negative recognition that all organizations are not equivalent has prompted a...