Quality is a myth in India.
Quality! A word that says it all about a product. We say, it’s a good product or a bad product. So, what is in first case Quality? Why is it directly proportionality with reliability and good will? Quality according to me is in conformance with some standards set to make a product more valuable and accountable. In Indian market some products do lack quality due to following reasons: Cost, Time, Attitude, Lack of Competition etc. It takes an initial cost to renovate an existing product to bring in quality and assurance of quality. The 'chalta hai' attitude of some producers is taking its toll. For example, every year some thousands of farmers are committing suicides for fake seeds. Many are dying due to food poisoning. Ill built buildings are collapsing due to lack of quality. The quality is but a Myth in India except for some Industries.
In Global scenario, why are other companies gaining Indian market? It’s due to quality. How many of us are using Indian TV's, shoes, clothes, and other accessories? The fact is that we do have faith in other companies as they take the responsibility of quality where we can be assured of the product. For a sustained growth in India, the quality base should be emphasized, the products should match with world-class standards, and then only we can survive in this global village. It is not enough for manufacturing quality steel, cement, IT products, etc. it is equally important to provide quality water, quality food, and quality air... Now, I would like to make a point here. It is each individual's responsibility to see that quality is provided in day-to-day life.