Unit 5 Mcdonalds and the 5 Ps

Unit 5 Mcdonalds and the 5 Ps

  • Submitted By: brendalee
  • Date Submitted: 08/07/2013 7:16 PM
  • Category: Business
  • Words: 589
  • Page: 3
  • Views: 112

Wal-Mart is an excellent example of an international corporation. Wal-Mart employs a global management strategy. A few of the strategies that they utilize are Wal-Mart’s excellent customer service, along with their supply chain management strategies (Powell, 2013). As well as the fact that Wal-Mart is an equal opportunity employer. Another thing is how they manage to sell their goods at a lower price than most of their competitors. Home Depot is another great example of an international corporation. They also employ a global management strategy. A few of the strategies that Home Depot utilizes are talent management. Home Depot also manages to sell their products at a lower price than a lot of their competitors (Ruggero, 2012).
Proctor & Gamble is yet another corporation that is an international company they also employ talent management strategies. They also utilize the total quality management approach in order to augment their global management techniques (Kessler, 2013). It has become a very necessary thing for businesses to be competitive. Businesses must strive to set themselves apart from the rest of the competition. They must do this in order to stay ahead of the game (Ruggero, 2012). Businesses need to make a profit instead of losing money in order to stay afloat. McDonald’s is another company that has always strived to stay up with their competitors, such as Wendy’s and Burger King (Gladback, 2013). Mc Donald’s invented the Dollar menu. They thought that by offering their excellent tasting food for a lower price that it would help them to stay ahead of the game. They were right because when they did this they not only managed to save on expenses they actually made more of a profit than they ever had before (Gladback, 2013).
The overall progression in transportation & Communication along with the technological advancements all over the world has had an affect or an influence on how the companies of today in the U.S. Function (Nankervis,2013). For...

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