Challenges of e-Commerce Paper
E-Commerce / e-Business can be defined as technology-mediated between parties (individuals or organizations) as well as the electronically based intra- or interorganizational activities that facilitate such exchanges (Rayport & Jaworski, p. 2, 2004). In today’s business, firms must face the challenge when working with the internet market space. Firms must ensure that their sound business strategies are in line with the web-based environment. Other factors to consider are copyright infringement, regulatory compliance, and the firm’s policies and procedures.
This paper will identify the challenges posed to Amazon.com, and the infrastructures most commonly found in its web based models. It will also discuss the internet regulations as they pertain to Amazon.com, and how these components affect e-commerce business practices.
Amazon.com is an American international electronic commerce company with headquarters in Seattle, Washington, United States. It is the world’s largest online retailer. Amazon.com started as an on-line bookstore, but soon diversified, selling DVDs VHSs, video, and MP3 downloads ("E-Commerce Applications", 2013).
Amazon Sales Tactics
Amazon sales tactics in the web environment first started with a Business to Consumer relationship between itself and its consumers. It also had a Business to Business relationship with its suppliers, but it changed once Amazon moved to incorporate. This new change facilitated transactions between the Customers to Business, when it realized their value. Amazon.com also facilitates a Consumer to Consumer with Amazon as the intermediary for these transactions. This company will also let anyone sell on its platform, or build websites based on Amazon’s platform as long as they are affiliated within the program.
One of the challenges for Amazon is the lack of growth in some sectors such as the food products sold. The most practical reason for limited sales is the perishable...